
Best Products For Your Hair Type
Curly Hair
Define & Stretch Curl Custard
The Rucker Roots Define & Stretch Curl Custard...

What’s the Difference Between Leave-In Conditioner and Other Products?
Are you flagging a lot of overtime these days? Caffeinating in your makeshift home office? Teaching your kids how to distance learn like you’ve done it forever and squeezing in a workout in a corner of your family room that you now call the gym? Same! And all the while, doing the bare minimum for your hair? Also, same!

Evolution of Black Hair
Over the years, we have seen a variety of trends. Looking back at fashion for example, there have been some major changes and hairstyles are no exception! New looks are constantly appearing and capturing our attention. Let’s have some fun and take a look back through some of iconic African American hairstyles!

How to Loosen Tight Curls
Tired of your curls looking the exact same every day? We love our curls of course, but that doesn’t mean they have to look the same day after day! There is a way to get a different look with those same curls - let’s LOOSEN THEM UP!

Is Winter Torturing Your Hair?
As if it isn’t hard enough to keep our dry curly hair moisturized, here comes the Winter season! Buckle up, because that combo is brutal to our hair.

How to Style Your Beard to Fit Your Face
Growing out a beard can be one of a man's most aesthetically pleasing accomplishments. We are so happy to now offer our very own line of King by Rucker Roots Beard products. Once you’ve grown out that super suave beard of yours it's important to keep it well-trimmed and well-styled.

Winter Means Scalp Health!
Are you starting to notice a drier, flaky scalp now that it’s gotten a bit colder outside? It hap...

How to Get Finger Coils that Last
It's already been a busy year and we don’t always have time to spare. The goal is always to wake ...

Best Natural Hair Wash and Go Routine
These days, what is better than simply running to your local Target and actually finding all you...

Short Curly Hairstyle Ideas for The Holidays
We know how difficult it can be trying to figure out cute new ways to DO the DO! It may seem even harder for some of us with shorter hair. But Sis, you have options and we are here to help make spirits bright and share a few of our favs with you this holiday season!

Here Are 2 Products Every Naturalista Needs to Slay Their Hair This Fall!
With a new season comes so many new events and fun things to do! That doesn't mean you should lea...

Simple and Easy Changes in Your Hair Routine this Fall!
We know finding the perfect hair care routine can take a ton of time and a huge amount of effort....

Meet Ellen
Meet one of our founders, Ellen Rucker Sellers! She is a hard-working perfectionist, proud mothe...

Rucker Roots Gift Guide
Hey Beauties, the holidays are less than 2 weeks away. We know it can be stressful finding the pe...
Sleigh This Holiday Season
The holiday season is officially here. As you prepare for holiday gatherings and a new year, make...
Let’s Get Rid of Those Flakes!
We’ve all heard of dandruff before. It’s that annoying skin condition that causes flaking and it...

5 Tips for Shiny Hair
Who doesn’t love shiny, healthy hair? Whether you choose to rock your curly coils every day or yo...