Ellen Rucker Sellers, the perfectionist, is the next to youngest child of Dr. Douglas and Mrs. Ruby Rucker. She is a proud mother of Kai Michelle, and fraternal twins-Stokely Taggart and Sadie Ellen and is married to Bakari Sellers. Ellen is passionate about providing clean products for her family. She left her Doctor of Chiropractic private practice in 2014 after practicing Chiropractic medicine for eleven years to focus solely on growing Rucker Roots into a National Brand.

In 2015, Ellen and Ione launched a new haircare line, Rucker Roots which was featured in their reality series Love Thy Sister on WeTV. Ellen and Ione have successfully been working on their brand, Rucker Roots, attending many trade shows and were featured on Good Morning America 2018 & 2019. Rucker Roots launched in Sally Beauty in 2018, Target In 2019, and most recently in JCPenney Salons nationally. Rucker Roots can now be found in many of your major retailers and beauty supply stores. It was only natural that Ellen developed an interest in the hair care business because she has always been passionate about hair care and even created several DIY (do it yourself) hair treatments for various family members and friends. She looks forward to becoming an innovator in the haircare market with natural products made from organic natural ingredients. Rucker Roots falls right in line with her family’s entrepreneurial legacy and serves as a great opportunity to build a brand along with her sisters.

Ellen has many amazing things on the horizon but her first priority will always be growing Rucker Roots into a household name. In the summer of 2015, she married her love of seven years, Bakari Sellers. Bakari is the Former House of Representatives for South Carolina and an Attorney-At-Law who contributes weekly on CNN's correspondent team. He spoke at the 2016 Democratic National Convention advising all of America to stand up for progress and reminded us that we are stronger together. Ellen and Bakari became proud parents to Stokely and Sadie in January of 2019. Recently, Ellen shared her personal birthing experience after almost dying birthing her twins. As well as her daughter, Sadie being diagnosed with liver failure due to Biliary Atresia and undergoing a successful Liver transplant. In the future, she plans to be a strong advocate for more awareness of Black Maternal Mortality and Organ Donations. Bakari and Ellen as a power couple are determined to make their mark in society and there is nothing they can't achieve together.